Description: Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing, 18)by Blattberg, Robert C.; Kim, Byung-Do; Neslin, Scott A. Description: It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.Product ID: 1441903321-8-1
Price: 7.67 USD
Location: Philadelphia, Pennsylvania
End Time: 2024-10-18T23:42:50.000Z
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Book Title: Database Marketing: Analyzing and Managing Customers (Internation
Number of Pages: Xxiv, 872 Pages
Language: English
Publication Name: Database Marketing : Analyzing and Managing Customers
Publisher: Springer New York
Publication Year: 2009
Subject: Marketing / General, Consumer Behavior, Management, Marketing / Research
Type: Textbook
Item Weight: 46.7 Oz
Item Length: 9.3 in
Subject Area: Business & Economics
Author: Byung-Do Kim, Scott A. Neslin, Robert C. Blattberg
Item Width: 6.1 in
Series: International Series in Quantitative Marketing Ser.
Format: Trade Paperback
