Description: Gulf Coast Books presents ...Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century) ISBN:0761922539 Author:Tellis, Gerard J. Publisher:SAGE Publications, Inc Release Date:2003-11-20 Seller Category:-- Qty Available:1 Condition:Used: Good Sku: 0761922539-3-31025273Notes: Don't forget to check out other great deals in our eBay Store!!
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Location: Memphis, Tennessee
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Book Title: Effective Advertising: Understanding When, How, and Why Advertisi
Number of Pages: 216 Pages
Publication Name: Effective Advertising : Understanding When, How, and Why Advertising Works
Language: English
Publisher: SAGE Publications, Incorporated
Subject: Consumer Behavior, Advertising & Promotion
Item Height: 0.4 in
Publication Year: 2003
Type: Textbook
Item Weight: 10 Oz
Item Length: 9 in
Subject Area: Business & Economics
Author: Gerard J. Tellis
Series: Marketing for a New Century Ser.
Item Width: 6 in
Format: Trade Paperback