Description: Global Marketing Management: Cases and Readings, 2nd Edition - VERY GOOD Product Id:0201542803 Condition:USED_VERY_GOOD Notes:Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc...
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Location: Montgomery, Illinois
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Brand: Unbranded
Book Title: Global Marketing Management: Cases and Readings, 2nd Edition
MPN: Does not apply
Number of Pages: 464 Pages
Language: English
Publication Name: Global Marketing Management
Publisher: Prentice Hall PTR
Publication Year: 1991
Subject: Marketing / General
Item Weight: 32.8 Oz
Type: Textbook
Subject Area: Business & Economics
Author: Christopher A. Bartlett, Robert D. Buzzell, John Quelch
Format: Trade Paperback