Description: Value Proposition Design is a framework created by Alexander Osterwalder from Strategyzer. It helps companies create products that people need and develop solutions that address a real need. Value Proposition Design helps teams adopt a strategic mindset and align under the same goal: creating value through utility.This framework allows companies to develop value propositions targeting customers’ most important jobs, pains, and gains. Value Proposition Design uses a tool called Value Proposition Canvas to facilitate the process of defining a compelling value proposition.The main benefit of value proposition design is that it helps teams avoid wasting time and money on projects that won’t work. Through an iterative process that involves continuously testing and evolving your value proposition, you can validate the hypotheses underlying your business ideas and reduce the risk of failure.
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Location: Allen, Texas
End Time: 2024-12-03T20:37:55.000Z
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Item Specifics
All returns accepted: ReturnsNotAccepted
Features: Illustrated
Format: Paperback
Topic: Design
Country/Region of Manufacture: United States
Language: English
Publication Year: 2022
Book Title: Value Proposition Design
Intended Audience: Young Adults, Adults
Author: Alan Smith, Alex Osterwalder, Greg Bernarda, Yves Pigneur
Original Language: English
Narrative Type: Nonfiction
Publisher: Wiley
Signed: No
Genre: Business, Economics & Industry, E-commerce, Finance, Management, Personal & Professional Development